JAA wins marketing awards, scores new flights

The Jacksonville Aviation Authority, the agency flying residents safely in and out of the historic neighborhoods each day, won a marketing award — and several new flights.

The JAA won a first and third place in “Excellence in Airport Marketing & Communications” at the Airports Council International-North American, held recently in Sacramento. JAA’s received a forest place award for its airport mobile website, JAXMOBILE, and a third place award for its 10th Anniversary Special Edition Newsletter.

“We’re all extremely proud of our marketing and external affairs teams for working together to earn these distinguished awards,” said JAA Executive Director and CEO Steve Grossman. “They consistently deliver high-caliber marketing programs and community involvement initiatives that successfully highlight Jacksonville International Airport, our three general aviation airports and the Northeast Florida area.”

The JAA scored another win last month with a new direct service flight to Tampa. For residents, that means easier flight access to Key West and Pensacola.

Silver Airways, which operates under the United Airlines code, will begin daily scheduled service from  Jacksonville International Airport to Tampa International Airport beginning Aug. 13. Tickets come at a special introductory rate of $39 each way plus tax and other charges. Flights will operate three times per day Monday through Friday and twice daily on weekends.

“Maintaining our Tampa service is extremely important to the Northeast Florida business community,” said Barbara Halverstadt, JAA’s manager of marketing and development. “The additional opportunity for the direct connection to Key West opens up a great new leisure market as well.

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