Underwood’s Jewelers raises funds for Pink Ribbon Jax
Underwood’s Jewelers presented Pink Ribbon Jax (PRJ) with a check at a trunk show on Wednesday, Nov. 9, at its San Marco location, to support the non-profit organization’s mission to “raise funds for local breast cancer research, mammography and patient services.”
This is the second year the San Marco location has participated in these fundraising efforts, with its Ponte Vedra counterpart participating for several.
The two locations were able to raise approximately $400,000. In addition to other fundraising efforts throughout the year, both Underwood’s Jewelers Ponte Vedra and San Marco locations also hosted three-day trunk shows that donated 10% of all sale proceeds to PRJ.
While PRJ normally focuses on both patient services and research with Baptist Health and the Mayo Clinic, respectively, PRJ Chair Marica Pendjer explained that for the last two years, the organization has “focused strictly” on mammograms.
“After COVID we realized — and even during COVID — that people weren’t getting them,” she said. “They weren’t going to medical establishments and trying to get mammograms…”
With so many families facing job losses during the pandemic and, by extension, losing healthcare benefits, Pendjer added, “We thought if someone had to choose between feeding their family or getting a screening, we wanted to take that choice off the table…”
A mammogram costs PRJ roughly $300, Pendjer said, and that screening could have ripple effects beyond a single person.
“That’s one life potentially saved and an entire circle of family and friends saved from loss,” she said.